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YC Startup School Notes: How to prioritize your time

Table of Contents
  • Time burns money, and money is the very basic thing that keeps startup alive
  • You need to be really good in identifiing and analyzing high importance tasks
  • there are 24 hours in a day, everyone has different situation, but we need to allocate the time here somehow
    • Excercise
    • Family
    • Friends
    • Hobbies
    • Sleep
    • Startup
  • Real vs. Fake progress
    • Easiest way to classify it I should do smth or not
    • seems trivial at first, why would anyone do smth that is not real progress?
    • Primary KPI: Revenue / Active users
    • You should always set weekly goal for primary KPI
      • Talking to users
      • Building the product
      • NOTHING ELSE
    • Fake progress
      • Winning awards
      • Conferences
      • Lots of advisors
      • Pitch competitions
      • Press announcements
      • Forbes Everyone Under 30
      • Networking events
      • Twitter activity
      • Meeting famous people
      • Optimizing BS metrics
    • It should be about delivering real value to users, not Delivering points to your ego
  • Task prioritization
    • it’s easy for low value work to creep into your work
    • Experiment: try journaling every hour what is it you are doing - be honest with what you expect the impact will be and what it was
    • we tend to be as humans on autopilot - we are not minding where we invest the time. We love to cross the stuff out of todolist
    • log tasks in spreadsheat - it should be either in category Talking to users or Building the product
    • Dimensions
      • Impact of weekly goals: high, medium, low
      • Complexity: Easy (less than day), medium (few days), hard (many days)
    • Very common mistake tech founders do is build things first and talk to users later.
  • Example tasks in table
TaskImpactComplexity
In-person demo to 10 warm introsHighMedium
Video demo to 10 customer leadsMediumEasy
Add chat widget to websiteMediumEasy
Cold email 1000 potential usersMediumMedium
Get feedback from users re: big feature XMediumMedium
Improve website copyLowEasy
Re-write section of code for better speedLowHard
Coding for big feature XLowHard
  • sorted by impact and complexity, you should do the high impact and easy first, than high impact and medium
  • You do not want to focus on the low things - no point do to hits
  • Focus on High/Easy, High/Medium
  • Avoid Low/Hard, Low/Medium
  • Don’t do too many things at
  • How well am I prioritizing?
    • write weekly updates

      • Primary KPI (Actual vs Goal)
      • Biggest obstacle to growth
      • Tasks accomplished + impact
      • Big learnings
    • Once in a while you should review your weekly updates

      • Learning fast?
      • Predicting impact well?
      • Low value work creep in?
      • Consistent blockers to growth?
      • Completing tasks in timely manner?
    • If you are always running out of time to complete tasks, two suggestions:

      • maybe task is too big and need to be break out into smaller tasks
      • your schedule needs to be rigid a little bit
    • Maker’s Schedule, Manager’s Schedule

      • context switching is expensive - you are wasting time. You need continious chunk of time.
      • week divided into 2 days, coding days and meetnig days
    • The art of moving fast = decisiveness

      • at the beggining of your startup, you want to prove as fast as possible you are building smth users wants
      • you should be okay to make a bad choice fast, and learn from it fast